CRM for
Real Estate
Every buyer, seller and lead — warm, tracked and followed up. Automatically.
Live in minutes · No per-seat charges · Cancel anytime
Why real estate
need a CRM
Real estate is a follow-up business. The agent who answers first and checks in consistently wins the listing — but when your leads live across a phone, three portals and a spreadsheet, consistency is the first thing to go.
Origin CRM keeps every buyer, seller and lead in one searchable place, scores which leads need attention today, and sends the follow-up emails you'd send yourself if the week were twice as long.
The three leaks Origin CRM plugs first
Leads go cold silently
The lead list sorts itself by who needs attention, so the buyer you haven't touched in two weeks surfaces at the top instead of scrolling out of sight.
Follow-up depends on memory
Queue a follow-up when you first talk to a prospect. It sends on schedule and cancels itself the moment they reply — no awkward double-emails.
Deals stall between stages
Showing, offer, escrow, closed — a visual pipeline shows exactly where every transaction sits and which ones haven't moved.
Built for the way
real estate work
Lead attention scoring
Your leads sort themselves by who needs attention, weighted by how you rate them — so the hottest neglected lead is always on top.
Reply-aware follow-ups
Scheduled check-ins that send from your own mailbox and stand down automatically when the client answers.
A pipeline for transactions
Track every deal from first showing to close, with notes, emails and tasks attached to the person — not scattered across apps.
Showings and deadlines, one agenda
Contingency dates, callbacks and showings in a single Google-style agenda; overdue items roll forward instead of vanishing.
Plus everything else in Origin CRM — contacts and companies with full history, a command palette, real-time team sync, daily backups and your own private subdomain. See the full feature comparison →
Origin CRM vs.
the usual suspects
Real-estate teams usually get offered two extremes: bloated enterprise suites priced per agent, or thin "real estate CRMs" that are really just a contact list. Origin CRM sits in the middle — real pipeline, real email automation, flat price.
vs. HubSpot
HubSpot's free CRM tier is real, but the tools a real-estate team actually leans on day to day — automated follow-up sequences, quoting, sales automation — sit in the paid Sales Hub, priced per seat, so the bill grows every time your team does. Origin CRM includes follow-ups, quotes and invoicing in one flat monthly price.
vs. Salesforce
Salesforce is built for enterprise sales organizations: per-user licensing and enough configuration that many companies hire a consultant just to get started. A real-estate team rarely needs any of that. Origin CRM is self-serve — sign up and your workspace is live the same day.
vs. Pipedrive
Pipedrive does pipelines well, but it's priced per seat and leans on add-ons and third-party integrations for invoicing and email automation. Origin CRM ships a visual pipeline, branded invoicing and reply-aware follow-ups built in, for one flat price.
Competitor packaging and pricing models are summarized from their public materials and may change; check each vendor for current details. HubSpot, Salesforce and Pipedrive are trademarks of their respective owners.
One flat price: $99/mo
Whole team included, every feature included, cancel anytime. Prefer bank transfer? Prepay 3, 6 or 12 months at a discount.
Real Estate ask us
Can I track buyers and sellers separately?
+
Yes. Contact statuses are fully configurable, so you can distinguish buyers, sellers, past clients and sphere-of-influence contacts, and filter or work each list separately.
Will follow-up emails come from my address?
+
Yes. You connect your own mailbox, and everything — composes, replies, scheduled sends and automatic follow-ups — goes out from your address, not a system one.
Does it work for a small team, not just a solo agent?
+
Yes, and the flat price means adding your assistant or a partner agent costs nothing extra. Everyone sees updates in real time, and tasks can be assigned and shared.